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Top related persons:
Megan Clarken - 4 Criteo - 3 Jeff Green - 2 Petrus - 1 Rachel Picard - 1 Alphabet's - 1 Frank Layden - 1 Petrus — - 1
Top related locs:
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Top related orgs:
Trade - 2 Intelligence - 2 Criteo - 1 Petrus Advisers - 1 Nasdaq - 1 Alphabet's Google - 1 TAC - 1 Cadian Capital Management - 1

Search resuls for: "Megan Clarken"


6 mentions found


☆ Activist Petrus Advisers has a plan to help lift Criteo’s share price. Here’s how it might unfold
  + stars: | 2024-03-09 | by ( Kenneth Squire | ) www.cnbc.com   time to read: +8 min
Criteo operates across three segments – marketing solutions, retail media, and Iponweb – but generated 83% of its $1.95 billion of revenue in 2023 from the marketing solutions segment. To many in the investor community, this was the death knell for cookies leading to uncertainty for Criteo's largest segment. Additionally, the company's retail media segment is a very appealing and growing business using software as a service for e-commerce companies. Petrus will likely nominate outside directors to the board as they rarely propose Petrus insiders for board seats. If it does not settle, Petrus has shown that they are willing to take a proxy fight to a vote.
Persons: Petrus, Rachel Picard, Megan Clarken, Alphabet's, Criteo, Frank Layden, Petrus —, Neuberger Berman, AllianceBernstein, Evercore, Ken Squire Organizations: Criteo, Petrus Advisers, Nasdaq, Alphabet's Google, TAC, Cadian Capital Management, Bloomberg, Reuters, 13D Locations: France, Europe, Americas, Asia, Pacific
☆ Adtech's $40 billion juggernaut The Trade Desk is about to face its biggest test yet
  + stars: | 2024-03-01 | by ( Lauren Johnson | Lara O'Reilly | Ryan Joe | ) www.businessinsider.com   time to read: +11 min
The new missionDeveloping and scaling this cookie replacement has become the new mission for The Trade Desk, one of adtech's greatest independent success stories. While many other adtech companies offered this service, The Trade Desk over the years proved it could do it better. The Trade DeskWith cookies disappearing, The Trade Desk is approaching its first big test. These deals are typically cut with major advertising agency holding companies and don't usually include adtech platforms like The Trade Desk. "These next 12 months for The Trade Desk are going to be difficult and not the experience that you're used to," this person said.
Persons: Jeff Green, Andrew Casale, Brian Wieser, Samantha Jacobs, hasn't, There's, Tom Triscari, It's, they're, Greg Doherty, Jeff, Green, Criteo, Megan Clarken, Dan Salmon, they've Organizations: Trade, Universal, Google, Business, Exchange, Company, BI, Disney, The Washington Post, Yahoo, Wall Street, Projects, CTV, CBS, The, Arete Research, Intelligence, Variety, Street Research
☆ Criteo sees a $42 billion opportunity from retail media, but must solve a challenge that could cut those revenues by 20%
  + stars: | 2023-09-12 | by ( Ryan Joe | ) www.businessinsider.com   time to read: +2 min
Criteo is eyeing a $42 billion slice of the retail media market. A glut of retail media networks could reduce that $42 billion retail media opportunity by 20%. Criteo said that this type of "fragmentation" could cause retail media revenues to drop 20%. He said brands will often buy across three or four individual retail media networks, which means smaller retail media networks can struggle to attract advertising dollars. The Trade Desk's CEO Jeff Green has previously announced his ambition to control "most" of the retail media market and it has aggressively sought partnerships to prove that retail ads drive sales, to inspire more advertisers to buy retail media.
Persons: Criteo, Let's, Brian Gleason, Megan Clarken, You've, Andrew Lipsman, Lipsman, Jeff Green Organizations: Boston Consulting, Amazon, New York City, Intelligence, Trade Locations: China —, New York
☆ Criteo CEO Megan Clarken goes one-on-one with Jim Cramer
  + stars: | 2023-06-15 | by ( Jim Cramer | ) www.cnbc.com   time to read: 1 min
Criteo CEO Megan Clarken goes one-on-one with Jim CramerCriteo CEO Megan Clarken talks with 'Mad Money' host Jim Cramer to talk recent acquisitions, the state of the online ad market, and more.
Persons: Megan Clarken, Jim Cramer
☆ Criteo's CEO reveals how the adtech firm's retail media business will grow from hundreds of millions in revenue to about $1 billion by 2025
  + stars: | 2022-11-01 | by ( Lauren Johnson | ) www.businessinsider.com   time to read: +3 min
Criteo expects its retail media revenue to grow from hundreds of millions to about $1 billion. The firm faces stiffening competition as small startups and The Trade Desk seek their share of retail ad dollars. The new estimate significantly increases Criteo's retail media revenue. Criteo made $172 million from retail media through the first nine months of 2022 for Criteo, according to third quarter earnings. Part of the playbook of winning retail media is getting as many retailers as possible to sign up with an adtech firm.
☆ A lack of transparency creates a 'breeding ground of insecurity,' according to one tech CEO
  + stars: | 2021-03-15 | by ( May Teng | ) www.businessinsider.com   time to read: +6 min
TVSquared CEO Calum Smeaton has centered his leadership around transparency, and it's paid off. It's crucial to communicate often and maintain transparency even as a company grows, Smeaton says. Calum Smeaton, founder and CEO of UK-based adtech company TVSquared, is one of many leaders who has decided to squarely center their paradigm on transparency. "If you're not transparent, that's where you create a breeding ground for insecurity." "Transparency is really easy when you're 10 or 15 people all in the same office," Smeaton added.
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